Today, we’ve lost a hero – Steve Jobs (1955-2011)

Like everyone else, I woke this morning to the news of Steve Jobs’ death. My usual morning sleep-addled routine is to check online news and catch up on overnight press releases from afar with a cup of coffee, so I first saw the news on my iPhone – a device of Steve’s own imagining – Obama wasn’t wrong.

What surprised me was the deep sadness I felt… any death is tragic but it’s not every day I find myself moved upon hearing of the death of someone I never knew or never met – one of the world’s most successful CEOs.

Without doubt you have to respect Jobs professionally. I’ve run whole training sessions trying to get people to “think like Jobs” when preparing a presentation, encouraging them to emulate even 1% of his amazing charisma and style.
But Jobs was so very much more than that.

He was a hero, one of my heros. His vision challenged us all to think bigger, do more, strive harder, never settle and find passion in your work or, in his own words: “Stay Hungry, Stay Foolish”. So, for me, today we lost not only a hero but hope. And through his fruits of his imaginings we can.

It’s easy to be cynical in 2011, perhaps moreso when you’re surrounded with political PR as I am in my day job, but today, through my twitter feed, amazing online tributes, text messages and DMs shared among friends, blogs and bulletins it wasn’t cynicism but love I heard and saw.

I wouldn’t call myself part of the “cult of Apple” but Steve was the guy who “got” my love of people and need for connectivity – it’s why my iPhone is never out of my hand. He also “got” my passion for music and delivered the mind-blowing invention that means I can carry Miles Davis, Joni Mitchell, Bob Dylan, Adele, Elbow and so many more in my pocket. That’s one hell of an achievement! He realized what we wanted before we understood it ourselves.

There’s a great (if totally sentimental) quote in Love Actually that says it best: “Whenever I get gloomy with the state of the world, I think about the arrivals gate at Heathrow Airport. General opinion’s starting to make out that we live in a world of hatred and greed, but I don’t see that… When the planes hit the Twin Towers, as far as I know, none of the phone calls from the people on board were messages of hate or revenge – they were all messages of love…”

Today, that’s what I felt as I read the hundreds of tributes to Jobs, many of which simply said “Thank You Steve”.


About frimframworld

Total coffee fan, dedicated foodie & news hound. Strategic PR & political comms as a day job. All comments my own - blogging in a personal capacity only.

View all posts by frimframworld


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