Tag Archives: communication

Pitch-Perfect… Some Comms #101 (Part II)

July 2, 2015

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Part I of this post took us through the prep and into the room on the day… this is the bit that no well-intentioned comms professor will tell you. I’d love to hear your own take on pitches – mail me at frimframworld@gmail.com Always be prepared to go the extra mile… You have to be prepared to […]

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Wordplay…

June 12, 2015

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*With updates by way of like-minded contributors!  I’m very spoiled (and happily, I know it!) … I get to play with words and ideas for a living. It’s what I’ve always wanted to do and what still gets me out of bed after the roughest of days and no matter what. It’s like trying to […]

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Speaking out, standing ground and shouting back is the only option: ceding territory to the trolls is a mistake

August 4, 2013

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Much has been written in the last number of weeks on twitter trolls, threats against women and the need to “take back Twitterville” as a community. Some of the commentary has been excellent in its balanced and rational approach – such as Marta Cooper’s piece in The Telegraph and Padraig Reidy’s commentary. Much of the […]

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Plain and simple – putting lobbying in the firing line?

August 2, 2013

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Over the last couple of months there has been an increasingly heated debate about a proposed move to plain packaging for cigarettes in the UK which has, aside from the health policy concern, brought the issue of lobbying into the firing line. As early as January this year, Philip Morris International (PMI) is reported to […]

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Finding a serious message amid the noise: When a picture isn’t worth 1,000 words

August 1, 2013

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Part of working in ‘PR-land’ is the constant striving to communicate more… more clearly, more effectively, in a more targeted/tailored way, in a way that ‘speaks’ to people to move, empower, inform and motivate them. But there are times when less is more. The current plethora of poorly conceived infographics is clearly a case in […]

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